The Importance of unifying assortment planning and B2B commerce processes

Combining with B2B commerce processes is crucial for brands and distributors in the apparel sector as it helps streamline the operations and boost the collaboration between merchandisers, sales and buyers throughout the buying process. This article will discuss the main benefits of using a unified platform for assortment planning and B2B commerce. We will explore how this integration ensures consistent messaging, provides real-time updates, and offers immediate order visibility.

Delivering a unified message

One of the primary benefits of unifying assortment planning with B2B commerce processes is the ability to deliver a consistent message from merchandisers and planners to buyers. In many companies, the planning and merchandising teams work meticulously to create a cohesive vision for each season. However, when these plans are communicated via Excel sheets and PowerPoint presentations, the message often becomes fragmented. By utilizing an integrated platform, the sales team works with the same data, images and plans as the planners and merchandisers. This seamless integration ensures that the message crafted by the planners is delivered accurately to the buyers, maintaining the integrity of the original vision and fostering a more efficient and effective buying process.

Real-time updates and changes

Another significant advantage of this unified approach is the ability to implement real-time updates and changes. In the traditional setup, any modifications to the assortment plan, such as dropping styles or changing introduction dates are communicated through various channels, leading to delays and potential miscommunication. With a unified system, any changes made by the merchandisers and planners are instantly reflected across the platform. Buyers are immediately informed of these updates, ensuring that everyone is on the same page and reducing the risk of errors. This real-time synchronization enhances the agility of the distribution process, allowing brands to respond swiftly to market demands and trends.

Immediate visibility of orders

The third key advantage is the immediate visibility of orders for merchandisers and planners. In a fragmented system, there is often a lag between order placement and visibility which can delay strategic decision-making. An integrated platform provides real-time access to incoming orders, allowing planners to monitor the performance of their assortments instantly. This immediate feedback loop enables more accurate forecasting, better inventory management, and the ability to make informed adjustments to future assortments. As orders are placed, planners can see the impact of their strategies and make data-driven decisions to optimize the buying process further.

By aligning assortment planning and B2B commerce processes functions, brands and distributors can ensure a consistent message, implement real-time updates and gain immediate visibility of orders. This integration not only enhances efficiency and collaboration but also drives sustainable growth and competitiveness in a constantly changing market.

At Trasix we are committed to providing solutions that bring these benefits to life, empowering brands and distributors to achieve greater success through smart planning, efficient merchandising, and confident selling.

Get in touch at info@trasix.com or visit www.trasix.com